There have been hundreds of books written on gambling, the “art form”, “how to beat the odds”, etc.… ‘How to be a sports bookie’ is a rarely talked about subject. We have a theory; {gamblers hold a belief that says}, “to be a sports bookie, one must have money, lots of money”. If you have been around the sportsbook industry for any length of time, then you know this to be false. You do not need tons of money to get started in this business, you don’t need money if you are a longtime bookie and have been doing this for years. What you need is a budget and a plan that works. If you desire to earn a great income as a sports bookie, there are some rules to live by and a few tips that will help you down the stretch.
· GET ONLINE: You must have an online presence in today’s competitive world. Remember this; you are not competing with other bookies. We are not telling you to start an ad campaign and market the living daylights out of your sportsbook. NO. What we are saying when we tell you to have an online presence is this… You are fighting for your clients – your existing clients and getting more customers. You must get them back, and you want to keep them.
· EVERYONE HAS EXCUSES: “It’s too expensive” “I’m not a programmer”, “I have no site-building experience”, “I know little about lines and odds” on and on, and on the excuses go. LISTEN: DON’T LISTEN, to the negative. So many people have a negative concept of how to be successful in the bookie business. Do not let yourself be taken down by hostility. Negativity breeds contempt, run from negative people. You can do this, and you can do it quickly, affordably, and with little knowledge of sports betting, lines, and odds, or even sports.
· HOW – How can you do what we say you can do? PAY PER HEAD. This is the only way you can do what we say you can do. The PPH industry opened its doors around 25-years ago, they were great but unaffordable. As a result, everyone forgot about them. In recent times (the past 10-years) the PPH industry has experienced a renaissance. They have come on strong with new concepts that every bookie wants and great price points.
· The per head bookie providers figured this thing out and the first thing that had to go was high prices. The high cost is a thing of the past. The best PPH providers are now offering their services for around $7-$13 per head, per week. For this price, your client can bet as much as they wish in the sportsbook, the casino, and racebook. There is no limit to how much they bet, when they bet, or what they bet on.
· The best per head providers are now offering bookies a package deal that includes a state of the art sportsbook, a Las Vegas-style casino, and a world-class racebook. The entire gaming site is custom-built for you by the PPH for FREE. They will have your site operational in a day or two and your clients can be gambling on your site in the same amount of time.
· The PPH does all of the work for you. They set the daily sporting event on a crisp webpage that comes loaded with a vast wagering menu. They also set the daily lines and odds for you while leaving you in complete control to change them at any time.
Your clients will love the ability to wager at any time of the day or night and you will love the fact that you are no longer getting phone calls in the middle of the night. There is simply no other way to get online and if you want to stop the madness of going this gig alone and want to start earning what you are worth as a bookie, then you must check out the bet PPH providers and get started today with no upfront cost. There is nothing better than being your own boss and the PPH allows you this opportunity. Keeping your clients in the fold is job one, the PPH will not only keep them but help you earn a small fortune.
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